Find the right sponsors
Describe who you want to reach and GridFuel suggests companies that fit, with the reasons why.
Motorsport sponsorship, start to finish
Turn racing ambition into commercial momentum.
GridFuel helps drivers, families and teams find the right sponsors, pitch them professionally and keep every partner happy, all from one place.
- Free plan to start
- Cost shown before every paid action
- Guardian approval for under-18s
- 12 languages, web and Android
How it works
Eight laps from first idea to signed partner
GridFuel breaks sponsorship into clear steps and tells you what to do next, so you always know where you stand.
- 1
Profile
Record your results, audience and season plans once.
- 2
Brand
Set your colours, voice and story for every document.
- 3
Social
Connect your channels and plan race-weekend content.
- 4
Website
Publish a driver site sponsors can trust.
- 5
Deck
Create a sponsor deck in your own brand.
- 6
Prospects
Find companies that fit your audience and story.
- 7
Outreach
Send researched, personal emails and follow-ups.
- 8
Partners
Agree deals, deliver activation and report results.
What you get
Everything a sponsorship programme needs
Research every prospect
Company and contact research with sources, so every approach starts from something real.
Outreach that sounds like you
Drafts in your voice, checked for quality before you send, with follow-ups scheduled for you.
Decks, website and social
One brand kit feeds your sponsor deck, driver website and posts, so everything matches.
Deals and activation
Package plans built from your season goal, deal tracking, deliverables and partner reports.
Know what works
Reply rates, meetings, deals and funding raised, with anonymised comparisons once enough drivers take part.
Who it's for
Built for everyone behind the car
Drivers
Run a professional sponsorship programme without an agent.
Learn moreParents and guardians
Support a young driver's funding with approvals and safeguards built in.
Learn moreTeams and agencies
Manage several drivers, avoid sponsor clashes and report to partners.
Learn moreSeries and academies
Give a whole grid the tools to fund their seasons, with oversight.
Learn morePricing
Start free. Upgrade when you're ready.
The Grid plan is free forever. Paid plans add more prospects, personality profiles and tailored decks.
Grid
Free
Start with the core sponsor workflow.
- 5 researched prospects a month
Paddock
£39/month
Annual: £390/year
For junior drivers building their first programme.
- 40 researched prospects a month
- 2 personality profiles a month
- 1 tailored deck a month
- 14-day free trial
Podium
£99/month
Annual: £990/year
For national drivers running active outreach.
- 100 researched prospects a month
- 8 personality profiles a month
- 4 tailored decks a month
Guides
Guides for drivers and parents
Start here if you are new to motorsport or to sponsorship.
How to get racing sponsorship: a step-by-step guide for drivers
How to get racing sponsorship: what sponsors buy, who to approach, how to price packages, follow up, report and renew. UK and US notes.
How much does karting cost? UK budgets by level for 2026
UK karting costs for 2026 by level: arrive-and-drive, club racing and national championships, with line items for karts, engines, tyres, entries and kit.
How to become a racing driver: the UK pathway from karting to cars
How to become a racing driver in the UK: licences and the ARDS test, the GB4, F4 and GB3 ladder, Ginetta and club routes, ages and 2026 season costs.
Frequently asked questions
Is GridFuel free?
Yes. The Grid plan is free and includes five researched prospects and fifteen email drafts a month. Paid plans add more prospects, personality profiles and tailored decks.
Does GridFuel send emails for me?
GridFuel drafts emails and schedules follow-ups. You review them, and they're sent from your own Gmail or Microsoft account once you connect it.
Can under-18s use GridFuel?
Yes, with a linked parent or guardian. Outreach waits for guardian approval, and unsuitable sectors such as alcohol and gambling are blocked.
How do credits work?
Plans include a monthly credit allowance. Each paid action, such as researching a prospect, shows its cost before it runs. If research fails, the credits are returned automatically.
Which languages does GridFuel support?
The web app and Android app are available in English, Spanish, French, German, Italian, Portuguese (Portugal and Brazil), Dutch, Arabic, Simplified Chinese, Japanese and Hindi.
Which motorsport disciplines is it for?
Any discipline where drivers raise their own budget, including karting, junior single-seaters, touring cars, GT, rally and historic racing.
Your next sponsor starts here.
Create a free account, build your profile and see your first prospects today.